About Us

Billy Button Wines began its life in 2014, bursting onto the scene in all its colour and glory. These premium wines are the culmination of three factors: emerging region, varietal diversity and an inspired winemaking vision. As to the question on everyone’s lips – who is Billy Button? The botanists among us will know that this name belongs to the bouncy yellow balls of goodness that colour the mountain tops of the Alpine Valleys. These flowers (Craspedia to be correct) are a native daisy and create a sea of yellow during the warmer months, blanketing the mountains of the Alpine Valleys region.

About Us

Billy Button is the creation of winemaker Jo Marsh and is a celebration of the majestic Alpine Valleys wine region. The range encompasses a diverse selection of varieties (currently 23) grown in the Alpine Valleys, many lesser known varieties of Italian origin.

The Vineyards

With a wealth of established vineyards in the region tended to by dedicated growers, there was no reason for Billy Button to establish their own vineyards. Instead we work with a number of highly accomplished local growers to secure some of the best fruit available in the region.

Our Team

Starting as a one person operation in 2014, the team has grown to include Jo’s winemaker husband Glenn James, Assistant Winemaker Alex Phillips, Cellar Door Manager Grant Williams and a team of fantastic cellar door sales people.

Wine Club

The Billy Button Wine Club is a great opportunity to taste a diverse range of varieties, some of which are exclusive to Wine Club and all available to Wine Club prior to public release.

News and Events

Please check out our latest news, events & reviews.


Cellar Door

Located conveniently in the centre of Bright come and taste the extensive range of varietals produced,
enjoy a cheese platter or pick up some wine and deli goodies to take home.

Open 7 days a week.
Sunday – Thursday: 11am – 5pm
Friday and Saturday: 11am – 6pm

Contact Us

For any inquiries and concerns please message us, just fill up the form below.